New CEO for the Queen Victoria Market

Malcolm McCullough has been appointed CEO of the Queen Victoria Market.

Announcing the appointment, the Chair of Queen Victoria Market Pty Ltd, Paul Guerra, said that Mr McCullough’s appointment would bring a new level of retail experience and expertise to the operations and renewal of the Market.

“Malcolm McCullough has more than 30 years experience in the retail sector. He understands all aspects of retail and has consistently driven success for organisations over a long period during which there have been some challenging retail times.

“He has worked for a number of iconic companies here and overseas including Bunnings, The Disney Store, the Coles Group and the Murray Goulburn Cooperative. His roles have involved driving new strategic directions and significant innovation including planning, opening and running a number of new stores in Australia and Asia.

He has also the hands on experience of running his own small retail business.

“Malcolm brings the skills, understanding and expertise to drive the continued and future success of the market, to support and understand our traders and their imperatives now and in a renewed market and to drive customers to the market and deliver on their expectations.

“This is an exciting time for the Market as renewal presents a once in a century opportunity to create a world class market precinct. Malcolm will be working closely with the City of Melbourne to ensure we deliver this.

“It is very pleasing to have been able to appoint a CEO of this calibre to guide the Market through the renewal process and to deliver on a great experience for all customers, traders and the community.”

Mr McCulloughs appointment was made after an extensive search undertaken by Egon Zehnder.

He will take up his appointment on the 9 May 2016.


Some of Mr McCulloughs key roles and responsibilities have included:

MG Trading – General Manager– heading the rural supplies/retail/business to business arm of the Murray Goulburn Co-operative.
Kmart – State General Manager – Victoria
Coles Liquor – General Manager Retail Operations
Bunnings – both as part of the leadership team building the first store in Australia and as the General Manager of Store Development.
StarbucksVP Store Operations Australia
The Disney Store – Managing Director Asia Pacific